Durex wanted to celebrate Valentine's Day giving people new ideas to try with their partner. We created an online game - a sort of roulette wheel with different games for couples, perfect for getting a bit of variety into the bedroom and targeted to those couples that had dared to read that book. Each game promoted different Durex products and gave people a few pointers on how to use them a bit more creatively... We then launched the game on social media platforms (Instagram, Twitter, Facebook).

Agency: TMW

Client: Durex

Role: Art Direction, Design